WHAT IS SITELINE?
Siteline is a website, SitelineSB.com, about greater Santa Barbara, covering anything that’s worth covering—restaurants, real estate, travel, and more. An email newsletter every Wednesday and Sunday morning summarizes recent posts.

WHY ADVERTISE?
The audience is substantial, engaged and local:
••• From March through July of 2021, Siteline averaged 108,000 monthly page views and 13,000 monthly users (Google Analytics).
••• The email newsletter has 1,700+ subscribers.
••• 4,300+ Instagram followers.

For all inquiries, contact Erik Torkells at 917-209-6473 or [email protected].

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Website Advertising

BILLBOARD (#1, ABOVE)
• Location: Above the Siteline logo on the entire site.
• Rate: $1000 per calendar month for 33% of impressions. (In other words, your ad will share the space with two other ads).
• Size: 1170 pixels wide by 250 pixels tall. Max file size: 1 MB.
• Availability: Sold out through December 2021. If you’re interested in September through December, please inquire and I’ll explain the process.

MAIN COLUMN RECTANGLES (#2)
• Location: In the main column on the home page, and randomly at the bottom of posts (such as here). Ads run in the order purchased, and if an advertiser drops out, the ones below move up.
• Rate: $250 per calendar month.
• Size: 770 pixels wide by 220 pixels tall. Max file size: 1 MB.
• Availability: Possibly November; please inquire.

TOP RIGHT COLUMN RECTANGLES (#3)
• Location: Below the search box in the right column. Up to three ads can run in this unit, switching positions randomly with each page refresh. The right column appears on all pages of the website, except on mobile sites, when the column moves to the bottom of the page.
• Rate: $200 per calendar month.
• Size: 350 pixels wide by 250 pixels tall. Max file size: 1 MB.
• Availability: Possibly November; please inquire.

SECOND GROUP OF RIGHT COLUMN RECTANGLES (#4)
• Location: Below the email newsletter signup in the right column. Up to three ads can run in this unit, switching positions randomly with each page refresh. The right column appears on all pages of the website, except on mobile sites, when the column moves to the bottom of the page.
• Rate: $100 per calendar month.
• Size: 350 pixels wide by 250 pixels tall. Max file size: 1 MB.
• Availability: Possibly November; please inquire.

THIRD GROUP OF RIGHT COLUMN RECTANGLES (NOT SHOWN)
• Location: Below the “Just Listed” section in the right column. Up to three ads can run in this unit, switching positions randomly with each page refresh. The right column appears on all pages of the website, except on mobile sites, when the column moves to the bottom of the page.
• Rate: $50 per calendar month.
• Size: 350 pixels wide by 250 pixels tall. Max file size: 1 MB.
• Availability: Possibly November; please inquire.

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Email Advertising

DEDICATED EMAIL BLAST
You get up to ten images and unlimited text, within reason. It runs as a sponsored post on SitelineSB.com, gets emailed to the 1,700+ subscribers of the Siteline newsletter, and promoted on Instagram. Examples of the sponsored post are here and here; only the main column is emailed out.
• Rate: $500.

EDITORIAL EMAIL NEWSLETTER ADS
• The editorial newsletter comes out every Wednesday and Sunday morning. An example is here; only the main column is emailed out.
• Specs: 600 pixels wide by 300 pixels tall.
• Rate: $75.

CONTACT
Erik Torkells at 917-209-6473 or [email protected].