The Santa Barbara area has many news sources that do various things well, but none was exactly what I wanted—just the important news, along with a healthy dose of upscale lifestyle coverage (restaurants, real estate, travel, and so on). So I created Siteline.
Having grown up in Orange County and moved to New York City after college, I never thought I’d return to California. But when my husband, Adam, and I visited Santa Barbara a few years ago, I realized that the area is everything I love about the state, without all the stuff I don’t. At the start of 2019, I sold my hyperlocal website, Tribeca Citizen, and we moved here. (Before Tribeca Citizen, I was a magazine editor: Budget Travel, Fortune, Travel + Leisure, Town & Country.)
There’s no zealot like the recently converted, as the saying goes, and for a while, I’ll undoubtedly have more enthusiasm than expertise. I will get excited about things that you’ve known about for years, and I will make mistakes. Feel free to correct or contradict me; we know more collectively than any of us can on our own. If you have a vested interest in whatever you’re commenting about, however, I insist that you make the connection public.
And editorial and advertising will always be entirely separate.
Please reach out with any questions, concerns, tips, or even compliments. The best way to follow Siteline is by subscribing to the email newsletter. And if you know someone who might be interested in this site, please pass it along.
Erik Torkells
Founder
917-209-6473
[email protected]
Recent Comments
The residents surrounding Elings should be more concerned about the salaries of the staff and how little is actually spent running the park and enriching… — Spank
I so agree with you—it was so tacky. He did the same thing to the once-charming Plow and Angel—early 20th century bordello style for both… — Anne
The two kitchen island trend is so weird. It never looks good and always looks like a glitch in the simulation. — BW
Perhaps I should have been more clear. It doesn’t bother me in the least that you (and others) don’t like going to State Street. To… — Doug B
Speaking from Austin, TX. We had an invasion of red imported fire ants (Solenopsis invicta) about 50 years ago. They built mounds in lawns and… — Wastrel
Sam, you nailed it, I hope more residents of SB read or hear about this before the city council. I just watched "Newsmakers with JR"… — Dan O.
Stupid question, but will the consultants be paid from the withhold wages of the city stuff who were hired to do that job in first… — ZM
I wish I could upvote or like this! Funny, sad, and too much truth in it. — BW
Erik, thank you for being the only member of the media to point out that the precise location where the scary imported fire ants have… — Master Gardener
While tourism remains Santa Barbara's largest industry, what many people don't know is that writing studies and reports for the city is now #2, and… — SkyG